The United States has over 243 million cellular telephone subscribers, with an 81% penetration rate!

Adults, teens and children use cell phones for their daily communication via telephony, texting or email. Cell phones are used for photography, video, and music consumption. And more applications are on the way. The market for wireless handsets and other devices is expected to reach over $20 billion this year.

A cellular telephone is the most indispensable consumer electronics devise in history, and it is both useful and fashionable.  Americans are crazy for cell phones, and yet there is no one trusted resource on the radio to give people fast and concise information to help them slog through the onslaught of information thrown at them everyday about their favorite device.

As a result, marketers and communications professionals must recognize that cellular telephone buyers and users represent an enormous and broad demographic that deserves a targeted and sophisticated marketing and communications approach. Tapping into this excitement to provide product reviews, information, and to just cut through the clutter is the MOBILE Radio Minute, hosted by Ted Cohen.

The MOBILE Radio Minute covers what people are talking about, and excited about in the world of mobile communications and entertainment. It’s the technology that entertains us. On the MOBILE Radio Minute, we educate and inform, making complex products and concepts easy to understand and entertaining. In just 60-seconds, 5 days a week, Ted Cohen delivers a concise, informative and entertaining program that covers the hottest trends and tips.